An automated digital flyer, how do I get started?
Creating a digital brochure takes time, money, and energy, both when a new digital brochure needs to be created and when adjustments need to be made to the print version. More and more retailers are opting for a Dynamic Grid brochure, which can be published online weekly without DTP work. Read more about the return on investment of a fully dynamic brochure.
Greater efficiency with a Dynamic Grid
The online brochure has always been a carbon copy of the print brochure. It’s rather odd, actually. A missed opportunity online. With shrinking print runs, the digital version can actually play a more important role in maintaining a constant presence with promotions. Decouple the digital version from the print version, resulting in a different process, a different rhythm, and greater returns.
The Sinterklaas rush on Folders.nl
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Insights for your offline folder
Although the reading experience of the online version of the brochure is different from the offline version, this does not mean that the insights from the online version say nothing about the offline version.
Increase your webshop traffic
Reaching a large audience with your online flyer is a great way to influence many shoppers to visit your store. But the online flyer can also improve traffic and conversion rates in your online store.
4 Ways to measure store traffic from the online flyer
Flyer distribution is changing. 4.4 million Dutch people swipe through online flyers to decide where to shop that week. A key moment in the customer journey. Online flyers contribute to online conversions and generate store visits. Measuring online conversions is relatively easy, but do you know how many people visit a store based on an online flyer?
Personalize your online flyer
Reaching a large audience with your online flyer is a great way to influence many shoppers to visit your store. But the online flyer can also improve traffic and conversion rates in your online store.
There’s more to the digital flyer
The reach of brochures is increasingly shifting online. As everyone knows, different laws apply online than offline. Simply publishing your print version online is a missed opportunity. Now’s the time to give digital brochures more attention. See what other retailers have done below.