Cases

Karwei makes advertising brochures yield better returns

Cases

For several years Karwei has been working on the best version of their digital advertising brochure. Karwei’s positioning combines sharp promotions with ambiance, decision aids and inspiration. To be more relevant to their customers, Karwei already added dynamic pages with individual products. This allowed Karwei to quickly respond to weather conditions or market developments. After WePublish’s Dynamic Grid module could also show atmosphere, group discounts and other content, it was time for Karwei to take the next step.

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For several years, Karwei has been working on the best version of its digital advertising brochure. Karwei's positioning combines competitive promotions with ambiance, selection tools, and inspiration. To be more relevant to their customers, Karwei already added dynamic pages showcasing individual products. This allowed Karwei to quickly respond to weather conditions or market developments. Now that the Dynamic Grid module in WePublish can also display ambiance, group discounts, and other content, it was time for Karwei to take the next step.
Print brochures are increasingly under pressure due to high costs. Digital brochures, on the other hand, can generate reach weekly and are efficient and flexible to use. Blokker recently started digitizing and automatically distributing its digital brochures weekly. By publishing a digital brochure every week, Blokker maximizes its digital reach. The process is automated and cost-efficient. In short, Blokker maximizes the return on its digital brochures.
Horesca's target audience orders products in larger quantities than a consumer target audience. Therefore, it's especially important to be able to place offers directly into a shopping cart. This prevents customers from having to search for items again after viewing the flyer to order. This step has been eliminated by implementing the shopping cart module.
Many publications with a longer runtime are subject to price fluctuations. It's a significant undertaking to reformat these every time prices change. Therefore, dynamic prices have been incorporated into the 2020 Praxis Garden Guide digital publication.
Stella is the largest e-bike specialist in the Netherlands. Stella has nationwide coverage of e-bike test centers where e-bike buyers can always go for a free test ride or maintenance on your Stella.
Creating a flyer takes time and money. It's easy to also place a flyer designed for physical distribution online. However, evidence is mounting that this costs retailers money. GAMMA had several reasons to create a grid specifically for its online flyer.

Publitas joins hands with WePublish / Folders.nl

The two leading Dutch online publishing platforms are joining forces. Both parties have extensive experience in digitizing publications. Their complementary expertise in Discovery Commerce and data brings a wealth of opportunities to clients, both in

Karwei makes advertising brochures yield better returns

For several years, Karwei has been working on the best version of its digital advertising brochure. Karwei’s positioning combines competitive promotions with ambiance, selection tools, and inspiration. To be more relevant to their customers, Karwei

Yes sticker encourages digital leaflet reading

Starting in January, 12 municipalities will implement the “Yes” sticker. Even more municipalities have indicated they will implement it later. The print and digital brochures will increasingly need to work together to achieve maximum results.