by Publitas
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Category: News

Publitas joins hands with WePublish / Folders.nl

The two leading Dutch online publishing platforms are joining forces. Both parties have extensive experience in digitizing publications. Their complementary expertise in Discovery Commerce and data brings a wealth of opportunities to clients, both in the Netherlands and internationally.

WePublish & De Reclamefabriek launch the Great Leaflet Survey 2022

After three years without NOM research, WePublish, in collaboration with De Reclamefabriek and several clients, has revived the 2022 National Brochure Survey. The past three years have been very turbulent and have had a visible impact on the brochure market in the Netherlands. This is clearly reflected in the results.

GFK & Folders.nl launch updated Foldermonitor

Folders.nl and GfK are launching the updated Folder Monitor. By combining GfK and Folders.nl’s consumer panels, we’re generating new and unique insights. Understand offline and online reading behavior for each consumer group, and compare your own flyer reading behavior to that of your competitors. We help you make data-driven decisions, so you make the right choices when determining the use of your online and offline flyers.

A/B testing & dynamic flyers on Folders.nl

Get even more out of your online flyers on Folders.nl by using our A/B testing module, or launch dynamic flyers on Folders.nl for the most relevant and up-to-date online flyer!

More sales and reach with the Dynamic Grid

Generate online flyers faster. To increase your online flyer visibility, WePublish is launching the Dynamic Grid module. Build flyer pages from a product feed and make flyers more relevant than ever.

Spotta.nl becomes Folders.nl

Spotta’s brochure website and app will rebrand as Folders.nl starting February 12th. This is the first noticeable change in Spotta’s new strategic partnership with digital service provider WePublish. Both parties are joining forces, capitalizing on the growing trend of consumers using online brochures to decide which (online) store to buy from.

Catch the shopper 2019

Catch the Shopper 2019 has come and gone. After a day full of inspiration, everyone is back in work mode. We’ve compiled the event content here so you don’t have to search for it. Below are the highlights from the event.